Yesterday & Today Butcher Sleeve: 1966




The "Butcher Cover" was a protest by the Beatles of Capitol's "Butchering" of their albums in America.
A persistent urban legend claims that the "butcher cover" shot, photographed by regular Fabs photographer Robert Whitaker, was staged in protest of the Capitol habit of "butchering" the Beatles' standard UK LP configuration. However, looking at the historical facts shows that the photo session was completed in March 1966, expressly for the "Paperback Writer" campaign, and before Capitol asked for a suitable cover photo for "Yesterday and Today".




After poor sales and reports of fans returning the album to record stores, Capital in the U.S. reissued the album with the more acceptable photo of the Fab Four.



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